A critical element for a wholesale brand’s success is nailing down pricing and continually evaluating market changes that may affect the company’s economics. Read on to uncover some of the top ways B2B companies can improve their pricing strategy.
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2021 is shaping up to be an unprecedented year of digital innovation for brands and retailers. In our new report on the future of wholesale, “Fortune Favors the Digital”, nearly all 688 survey respondents say they use B2B software solutions and believe the right platform creates a better experience for retailers. Read on to learn how a B2B wholesale platform can help you build a solid foundation for your business, host productive sales appointments, and strengthen relationships with buyers.
Outdoor apparel brands are doing some things right to meet consumers’ needs that may have little to do with pure functionality. This article will offer a quick look at three of the reasons why outdoor apparel is leading in the fashion world.
To improve wholesale sell-through, look no further than the views of the top retailers themselves. Execute a highly-targeted wholesale campaign, leveraging the power of B2B e-commerce and the buying strategies of the top retail minds at Highsnobiety, Nordstrom and Intermix.