To wrap another great year, don’t miss the top 2024 takeaways and tips...
What retail execs have to say
Our retail report survey respondents* had a lot to say! For one, improving the customer experience (online and offline) and meeting changing consumer needs are their greatest customer challenges, at 33% and 29%, respectively. Participants dished about curated storefronts, overcoming operational challenges, using data to deliver better customer experiences, and more. We asked them how they’re changing retail for the better and they shared their generous, open insights with our team.
*55 Buying, Merchandising, and Planning executives at major retailers across the globe
The new state of wholesale
We surveyed nearly 300 wholesale professionals across industries and discovered the entire landscape has changed. The great news? The industry's more optimistic about wholesale than ever. What's more, digital maturity was big this year as wholesalers embraced data and scaled their B2B operations. Many also doubled down on partnerships with retailers and high-touch personalization.
Explore original research and stats
Increasing revenue with buyer-submitted orders
Brands are growing both their revenue and leads. See how Sunshades Eyewear used NuORDER to strengthen internal collaboration and to inspire buyers to place more orders on their own.
Brand storytelling powered by tech
Cultivating brand affinity is a powerful way to drive B2B sales. The iconic denim brand 7 For All Mankind communicates their brand story through powerful visuals, their NuORDER Virtual Showroom and Campaigns that take a cue from B2C strategies to invite buyers into the world of their brand.
Retailers embrace localization, overcome overstock
Retailers are adapting both customer-facing and backend operational strategies. For example, event-focused shops are inverting the pop-up concept and refreshing legacy retail for shoppers with an emphasis on special collaborations and experiences. Retailers are honing in on localization and smaller-format stores to combat what keeps them up at night. In the process, they’re addressing overstock issues and presenting innovative assortments that entice in-person shoppers to return.
The new ways brands are making waves
Partnerships with retail are invaluable in any year, but in 2025, they might just drive the growth you’ve been hoping to attain. Get ready to grow your wholesale business with tips from experts at SPANX, Saks Fifth Avenue, and Bloomingdale’s. Then learn the top five cheat codes to get your brand sold in the right stores.
Solving expensive inefficiencies with data
Digital transformation is key to maximizing your data’s potential, but many retailers are making big, costly data mistakes. Once you get your product data right, you can elevate your efficiency, achieve greater resilience, and win back resources to further your mission.
NuORDER Head of B2B/GTM Chris Akrimi and VP, Head of Retail Danielle Fairfield explain how you can escape the data trap to save millions and win back time. Watch their WWD Apparel & Retail CEO Summit session.
How to launch, pivot, or scale in the new era of wholesale
The retail landscape is in flux and buyer expectations have changed. Hear our internal experts explain how the biggest brands are increasing profitability, the small changes you can make to help you scale, how to layer new tools into your wholesale tech stack, and more.
