Buyer behavior and preferences are constantly evolving, especially with rapid technology advancements, and findings from our 2024 State of B2B Commerce Report show brands are prioritizing creating better overall buying experiences for retailers. They’ve shifted from mostly focusing on operational benefits to providing more visually appealing and interactive experiences for users. According to the survey's responses, buyers “want the ease of online shopping when it comes to a B2B platform—they want it to look exactly like the shopping experience they have on any B2C eComm site.”
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A strong B2B eCommerce platform functions a bit like a watch: it has a lot of moving parts, but operates with a singular mission. Your mission is to sell to buyers and distributors — but you can expand your ability to sell when you know the constituent parts that make a B2B eCommerce platform tick. Here’s a glossary of the moving parts you’ll need to know about.
“Know thy customer.” A fundamental rule of marketing, but not always an easy standard to meet. In an era increasingly focused on customer privacy, how can brands today know their wholesale customer at a level that will create a tangible impact? Let’s dive in.
One of the trickiest parts of running an ecommerce business is inventory management. Finding the perfect mix of enough stock to meet demands without unnecessary overstocking is a tough balancing act that, if not managed well, can lead to wasted inventory and unnecessary storage expenses. In this blog post, we'll explore how to approach ecommerce inventory management and find the right balance for your ecommerce business. We'll also explore some tips and tricks on finding software to help simplify your ecommerce inventory management.
This blog explores creative strategies outdoor and sports brands can employ to mitigate the costs of excess inventory.
Businesses around the globe have heard buying is a science. NuORDER's CEO, Health Wells, says there's another major factor to consider. “The reality is: there’s an art piece to this,” he said at the Global Department Store Summit (GDSS).
GDSS, an industry-forward discussion platform for departmental stores, featured industry leaders in its 2022 event to discuss the future of retail buying.
Health Wells spoke about the problems in retail and how Assortments can help create an effective and efficient process. Here are his key takeaways from the event.
