Blog home B2B eCommerce Wholesale eCommerce tools All topics

Virtual showroom

Virtual showrooms: An immersive online shopping experience

Virtual showrooms showcase your products and deliver compelling online buying experiences with shoppable hotspots, 360 imagery, and dynamic videos.

banner_image

Discover a better way to run your wholesale

Build a shoppable storefront — showcase your products and deliver a compelling brand story online that promotes more sales.

360° and 3D imagery

VirtualShowrooms_Imagery-1

Invite buyers to view products from all angles, zoom in to see close-up details, and interact with your collection on a whole new level — whether you’re using 360° or 3D product imagery. Including these elements in your virtual showroom will help your clients visualize and engage with your products in a more life-like way.  

Dynamic videos

VirtualShowrooms_Video-1

Share brand creative, product videos, or a digital front-row seat to your latest runway show. Videos help customers gain a comprehensive understanding of features and design details by interacting with 3D models of your products. 

Multiple ways to shop

VirtualShowrooms_Layout-1

Give your buyers flexible shopping opportunities. Choose from several template options to showcase products by look, category, delivery, or any grouping of your choice.

Shoppable hotspots

VirtualShowrooms_Hotspots-2

Drop a product hotspot on top of a static image of dynamic video make any visual instantly shoppable. Adding these to your virtual showroom gives your customers clickable points of interaction where they can view additional product details and pricing information, and add items to their carts without ever leaving the page.

"Now that NuORDER includes a virtual showroom feature, you can upload imagery from your physical showroom space to emulate the traditional market experience. It’s a new way to shop versus the traditional line sheet."

—DL1961

"On NuORDER, we have recreated our physical showroom through product descriptions, videos, and high-resolution images, it gives the feeling of being at our headquarters in Milan."

—Eleventy

Give buyers a curated B2B shopping experience

With our simple drag n’ drop page builder, it’s easy to set up and customize your virtual showroom. Creating an immersive online experience that matches your brand is faster than ever.

Differentiate your brand

Choose from seven different text and visual elements designed to help you bring your products to life.

Flexible layouts

Add as many sections as you need to tell your brand story and deliver a compelling buying experience.

Create a new reality

Invite your customers into the world of your brand via the immersive experience of your virtual showroom.

"As we continue to evolve our sustainability mission while embracing the latest in digital technology, NuORDER has proved to be the perfect fit. It has changed the way we do business. We can now accommodate our growing list of wholesale buyers with easy online ordering and the full virtual showroom experience."

—Snapper Rock

See what makes our virtual showrooms unique

Designed to support every industry

From high performance outdoor gear to luxury apparel, our flexible wholesale platform is made to sell any and all products.

Virtual showroom resources

Virtual showroom inspo guide

Find examples of how successful brands are using virtual showrooms to elevate their digital selling. Get the guide.

How virtual showrooms power the hybrid sales approach

Read another blog article about how fashion brands minimize friction for buyers and make shopping feel intuitive and immersive. Read the article.

Minimum Case Study

Find out how international fashion brand Minimum brings their products and story to life through unique buying experiences. Read the case study.

Share article

Inside this post

Get on the list

Wholesale tips and industry news you can’t miss, delivered weekly

Are you ready to transform your wholesale business?

See how NuORDER by Lightspeed can help you reach new heights.