--- title: Fashion digital New York run down description: Fashion Digital New York Run Down image: https://blog.nuorder.com/hubfs/2020-blog/Fashion-Digital-NY-Blog.png --- [![Your Logo](https://blog.nuorder.com/hubfs/blog_Theme_2025/logo.svg)](https://nuorder.com) ![Menu](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/menu.png) - Solutions - [Brand](https://www.nuorder.com/wholesale/) - [Department Stores](https://www.nuorder.com/assortments/) - [Specialty Retailers](https://www.nuorder.com/wholesale-buying/) - [⏩ **Watch on demand** Winning in Wholesale: Closing the Tech Gap](https://go.nuorder.com/winning-wholesale-closing-the-tech-gap?utm_campaign=Winning+in+wholesale&utm_medium=display&utm_source=www&utm_content=blog+nav) - Products - [Wholesale](https://www.nuorder.com/wholesale) - [eCommerce](https://www.nuorder.com/wholesale/ecommerce/) - [Advanced Sales Tools](https://www.nuorder.com/wholesale/advanced-sales-tools/) - [Order Management](https://www.nuorder.com/wholesale/order-management/) - [Flexible Configurations](https://www.nuorder.com/wholesale/flexible-configurations/) - [Integrated Payments](https://www.nuorder.com/wholesale/integrated-payments/) - [Actionable Insights](https://www.nuorder.com/wholesale/actionable-insights/) - [Assortments](https://www.nuorder.com/assortments/) - [For Brands](https://www.nuorder.com/assortments/brands/) - [For Retailers](https://www.nuorder.com/assortments/retailers/) - [Point of Sale](https://www.lightspeedhq.com/pos/retail/) - [📖 **Get the Guide ** The Death of Disconnected Wholesale: Learn how wholesale has become more connected](https://go.nuorder.com/death-of-disconnected-wholesale-guide) - Resources - Resource Library - [Case Studies](https://www.nuorder.com/resources-archive/#filter-case-study) - [Blog](https://blog.nuorder.com/) - [Knowledge Base](https://helpdesk.nuorder.com/hc/en-us/) - [Learning & Support](https://learning-support.nuorder.com/) - [📖 **NEW!** State of B2B eCommerce 2026: Wholesale Reengineered](https://go.nuorder.com/report-state-b2b-ecommerce-2026-wholesale-reengineered?utm_campaign=2026+b2b+report&utm_medium=display&utm_source=www&utm_content=blog+nav) Log In Get Started Blog home B2B eCommerce Blog eCommerce tools All topics ![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/search.png) ## Blog menu Blog home B2B eCommerce Blog eCommerce tools All topics ![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/search.png) [ Event ](https://6465908.hs-sites.com/topic?slug=event&page=1) # Fashion digital New York run down Fashion Digital New York Run Down ![banner_image](https://blog.nuorder.com/hubfs/2020-blog/Fashion-Digital-NY-Blog.png) ### Discover a better way to run your wholesale [ Talk to our team ** ](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/click?encryptedPayload=AVxigLK26dqakqd%2FGfw8YDOhem1QoEDs7VL9UzC6foJig7hO%2F3kMQMzp6USlKsEZ0IQmM2cqePGYwdQdBbg0KKDZIYwtr9sHcIcTbPgU%2B1wL4NHySGVMsBNQto4jeX9wTIyGoUaoCoY5wHNN%2Fhyhvf03FkXxUfLOcLH18Mom%2FBxUrQ%2Bi&portalId=6465908) Fashion Digital New York 2019 has come to a close and new insights have emerged from some of the greatest minds in fashion and eCommerce technology coming together to discuss the state of the industry. Some of the key themes included: - The Changing Landscape of Wholesale  - The Wholesale and DTC Relationship - Smarter Wholesale and Customer-Centricity  The common thread throughout each discussion was how the relationship between wholesale and DTC will continue to change and be influenced by buying preferences and emerging technologies.  The synergy between DTC and wholesale continue to morph and mature into a strategic partnership. Leading industry experts paint a promising picture for the future of DTC and wholesale. A story that shows that brands can benefit from creating a careful and healthy mix between the two channels.  Wholesale still holds enormous value for brands who are still growing a customer base, while also providing a reliable revenue stream. For more mature brands, wholesale lowers customer acquisition costs and increases brick-and-mortar presence.  But wholesale isn’t necessarily what it used to be. For brands who want to continue to grow and strengthen their wholesale business, they must now treat their relationship with retailers with the same amount of intimacy and customer knowledge that they treat their DTC customer base.  Tommy Fazio, NuORDER’s Fashion Director, believes that retailers are becoming more appreciative of the DTC channel as it helps brands refine their message and provides a more nuanced understanding of the customer. Brands are now becoming smarter sellers and aiding retailers in becoming more experiential--so that the eCommerce ecosystem becomes more mutually beneficial.  So where do eCommerce solutions fit into this new world of commerce? Fazio believes that collaborative commerce will be the future of wholesale and DTC: paved by technology that provides an end-to-end seamless selling and buying solution.  Share article [![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/social%20media/in.png)](https://www.instagram.com/nuorder/) [![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons_dev/social%20media/instagram.svg)](https://www.instagram.com/nuorder/) [![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/social%20media/f.png)](https://www.facebook.com/NuORDERwholesale/) [![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/social%20media/mail.png)](mailto:heroes@nuorder.com) Inside this post ![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/arrows/prompt_suggestion.png) ![](https://blog.nuorder.com/hubfs/blog_Theme_2025/icons/format_list_bulleted.png) ## Related articles [event](https://6465908.hs-sites.com/topic?slug=event&page=1) #### [ Pitti Uomo 110: What We Saw, Heard, and Took Home ](https://blog.nuorder.com/pitti-uomo-110-what-we-saw-heard-and-took-home) [event](https://6465908.hs-sites.com/topic?slug=event&page=1) #### [ Where retail is headed next: Insights from IGDS the World Department Store Summit ](https://blog.nuorder.com/where-retail-is-headed-next-insights-from-the-world-department-store-summit) [event](https://6465908.hs-sites.com/topic?slug=event&page=1) #### [ The Copenhagen connection: Scaling community & wholesale at Mandatory ](https://blog.nuorder.com/the-copenhagen-connection-scaling-community-wholesale-at-mandatory) [event](https://6465908.hs-sites.com/topic?slug=event&page=1) #### [ Beyond order-taking: Notes from Pitti Uomo 109 ](https://blog.nuorder.com/beyond-order-taking-notes-from-pitti-uomo-109) ## Get on the list Wholesale tips and industry news you can’t miss, delivered weekly ![](https://blog.nuorder.com/hubfs/blog_Theme_2025/home/subscription.png) ### Are you ready to *transform* your wholesale business? See how NuORDER by Lightspeed can help you reach new heights. 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