NuORDER Raises $45m for B2B Innovation

Learn more about NuORDER's latest round of funding, completed in partnership with Imaginary Ventures and Brighton Park Capital.

NuORDER is proud to announce that we have finalized a $45m round of funding in partnership with Brighton Park Capital and Imaginary Ventures. This a significant step forward for our team and our mission to revolutionize B2B eCommerce for the world's best brands and retailers.

"It’s a pivotal time for the industry and more important than ever for NuORDER to deliver innovation to brands and retailers globally to help them succeed. The new capital allows us to accelerate our vision with key investments in product and engineering and we feel fortunate to have such a great set of partners championing and supporting our growth."


What's Next For NuORDER

Over the last year, our team fearlessly innovated to support brands and retailers with the digital solutions needed to drive their businesses forward. Here are a few of our most notable achievements:

  • NuORDER Now: Our complementary B2B service for supporting the global retail and brand community
  • Virtual Showrooms: Interactive, immersive showrooms elevating the wholesale buying experience
  • Digital Trade Shows: Facilitated digital variants of prestigious industry events like Coterie, Magic, Project, and SwimShow
  • NuORDER Payments: Our flexible payments solution built for B2B, streamlining payments and global expansion

This round of investment will support our continued growth and expansion within these areas and enable us to continue to reinvent B2B eCommerce, finance, payments, data, and discovery within our industry.

NuORDER Funding Announcement Hero Image

About Our Partners

We are excited to partner with Natalie Massenet, Co-Founder and Managing Partner of Imaginary Ventures and Founder of Net-A-Porter,  who will be joining as a board member and strategic partner driving European expansion and growth of the fashion and luxury retail markets.

We're also excited to have Mark Dzialga, CEO and Managing Partner of Brighton Park Capital, joining as a board member and contribute his expertise in helping companies expand globally and develop payments and marketplace ambitions.

“NuORDER has built the much-needed technology to power wholesale, buying, merchandising and now payments, providing businesses with digital tools to work efficiently and profitably in a rapidly changing consumer and retail landscape. Imaginary Ventures is proud to back NuORDER and I am delighted to join the board of directors to help guide the company as it enters into this next phase of growth.”


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