The Unexpected Way Kendra Scott Transformed Its Wholesale Business

Billion-dollar jewelry brand Kendra Scott has a lot to manage when it comes to orders. They had the unique challenge of finding a more efficient way to distribute influencer marketing promotions on top of their sizable wholesale operations, so they got creative.

In this post, preview our Kendra Scott Case Study and uncover the unexpected solution they found.

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How Outdoor Brands Are Using Virtual Showrooms to Win the Upcoming Season

The outdoor space is making strides in technological innovation. Dive into this post to see how brands like Arc'teryx, Black Diamond, and Canada Goose use virtual showrooms to drive sales.

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For Retailers

The latest retail news, tips, and sales strategies in a digital era.

How to Support Retailers in a Post-Pandemic World

The world is opening up, but there’s no going back to the old ways of doing business. Buyers have new expectations for this post-pandemic world and the wholesale industry has changed. Complement virtual and physical appointments with game-changing digital tools.

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Physical Gets Digital: The New and Improved Hybrid Wholesale Model

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Physical Gets Digital: The New and Improved Hybrid Wholesale Model

Read a preview of our ebook Physical Gets Digital: The New and Improved Wholesale Model. Learn how digital tools are shaping the return of in-person meetings.

We've learned a lot from a digital year. From Zoom calls to Virtual Showrooms, brands have adopted digital tech to continue growing their businesses despite physical limitations. The return of in-person meetings will balance the best aspects of physical and digital. Learn everything you need to know about winning the upcoming season in our ebook Physical Gets Digital: The New and Improved Hybrid Wholesale Model.  

Read now

Read on for a preview of topics covered.

What we learned from a digital year

Join us as we break down what's changed in the industry, including views on:

  • Business travel
  • Remote teams
  • Bringing products to life digitally
  • Balancing physical and digital sales
  • Why buyers love the benefits of digital

Equipped with the lessons of a digital year, your brand can move forward and plan a winning wholesale strategy. There's a lot to unpack here so be sure to read on as we go further in-depth on what you need to know. 

Finding the best balance of digital and physical 

For buyers, a digitally assisted wholesale process saves time, reduces errors, streamline operations, and improve their relationships with brands. Likewise for brands, being digitally equipped with virtual showrooms, ERP integration, payments, and more, gives them the tools for more efficient selling, storytelling, and digital sales.

Learn about the benefits of:

  • A two-sided B2B e-commerce platform
  • Building personalized linesheets for buyers
  • Layering a digital element to your in-person meetings

It's not about only digital or only physical, it's about taking the best of both worlds to contribute to the success of all parties involved. We'll be sharing more ways that digital can supplement your in-person meetings and allow you to reach more customers.

How to have a successful return to in-person trade shows 

A lot has changed since we last attended in-person trade shows. We want to make sure you go back prepared, so we compiled a list of do's and dont's and follow-up techniques to help you make the most of your time there. Additionally, we'll give you an outline of metrics to measure your hybrid market season success.

Check out this section if you're interested in learning about:

  • Generating and qualifying leads
  • Best practices during trade events
  • Developing a follow-up strategy

Ready for in-person meetings?

READ THE FULL EBOOK

NuORDER Team

NuORDER is dedicated to providing thoughtful, informative B2B eCommerce industry insights. Brands use NuORDER's platform to deliver a seamless, more collaborative wholesale process, where buyers can browse products, plan assortments and make smarter buys in real-time.

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Physical Gets Digital: The New and Improved Hybrid Wholesale Model

Posted by NuORDER Team on Jun 17, 2021 1:34:08 PM
NuORDER Team

We've learned a lot from a digital year. From Zoom calls to Virtual Showrooms, brands have adopted digital tech to continue growing their businesses despite physical limitations. The return of in-person meetings will balance the best aspects of physical and digital. Learn everything you need to know about winning the upcoming season in our ebook Physical Gets Digital: The New and Improved Hybrid Wholesale Model.  

Read now

Read on for a preview of topics covered.

What we learned from a digital year

Join us as we break down what's changed in the industry, including views on:

  • Business travel
  • Remote teams
  • Bringing products to life digitally
  • Balancing physical and digital sales
  • Why buyers love the benefits of digital

Equipped with the lessons of a digital year, your brand can move forward and plan a winning wholesale strategy. There's a lot to unpack here so be sure to read on as we go further in-depth on what you need to know. 

Finding the best balance of digital and physical 

For buyers, a digitally assisted wholesale process saves time, reduces errors, streamline operations, and improve their relationships with brands. Likewise for brands, being digitally equipped with virtual showrooms, ERP integration, payments, and more, gives them the tools for more efficient selling, storytelling, and digital sales.

Learn about the benefits of:

  • A two-sided B2B e-commerce platform
  • Building personalized linesheets for buyers
  • Layering a digital element to your in-person meetings

It's not about only digital or only physical, it's about taking the best of both worlds to contribute to the success of all parties involved. We'll be sharing more ways that digital can supplement your in-person meetings and allow you to reach more customers.

How to have a successful return to in-person trade shows 

A lot has changed since we last attended in-person trade shows. We want to make sure you go back prepared, so we compiled a list of do's and dont's and follow-up techniques to help you make the most of your time there. Additionally, we'll give you an outline of metrics to measure your hybrid market season success.

Check out this section if you're interested in learning about:

  • Generating and qualifying leads
  • Best practices during trade events
  • Developing a follow-up strategy

Topics: Wholesale Tips